Friday 14 September 2018

How Printing Reflective Graphics Can Enhance Bag Design and Functionality

Reflective graphics are a great way to decorate your promotional bags. The reflectivity adds an exciting visual appeal and functionality to the product. Here, we explain why you should consider printing reflective graphics on your promotional shopping bags:

How can your brand benefit from printing reflective graphics?


How Printing Reflective Graphics Can Enhance Bag Design and Functionality

  • Design Appeal: The reflective designs look add a fun vibe that kids and adults will definitely love. Moreover, compelling designs drive people to make a purchase.
  • Safety: Reflective graphics can reinforce visibility under low-lighting conditions. 
  • Ease of Customization: Printing reflective graphics is pretty much the same as standard screen printing but instead of ordinary fabric paint, manufacturers use reflective ink. The reflective ink is made up of carrier base and reflective glass particles, which settle on the surface of the fabric, making the design glow. Although printing cost is approximately 3x the cost of standard screen printing, tooling, set up, and lead time are much easier ad faster than other printing methods.
Getting customers to notice your brand can be very challenging. That is why marketers invest heavily on promotional products that are not only visually appealing but functional as well. If you are interested to know more about our reflective shopping bags and other custom printed shopping bags, feel free to contact ODM. We have so many bag design ideas so why not browse through our reflective bag blog to see more of our projects?

Design Ideas You Might Be Interested In:



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